In today's episode, we will break down content marketing into its basic parts and demonstrate how every business owner and enterepreneur should have a strategy in place.
Our guest is John Egan, a content creator and marketing strategist who believes the world needs more high-quality writing. Founder of Jawhawk Media, has been a content marketing entrepreneur since 2017. Prior to Jawhawk, he began his writing career in newspaper journalism, rising through several editorial positions before entering the content marketing business in 2010 as editor-in-chief at Bankrate Insurance. His clients include Forbes Advisor, Experian, Bankrate, and The Balance.
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